The Plain Dealer Thursday, December 8, 2011 Dreaming Big About Cleveland’s Music and Arts Scene: By Mark Naymik Sid and Bruce Good believe it’s time for Northeast Ohio to play to a younger audience. These guys make a living advising companies on how to market their products to kids, but what they are talking about in selling Cleveland are the media savvy youth and adults interested in the region’s arts. The Good brothers are among the Clevelanders who shared ideas with me…

Crain’s Cleveland Business – crainscleveland.com Monday, November 14, 2011 Tech advances help banks develop bonds By Sid Good Good Marketing, Inc. Each generation seems to reflect a different relationship with its banks. As an aging Baby Boomer, I love the convenience of ATMs to handle a majority of my banking needs, and I appreciate the value of accessing my accounts online. And while there are many in our parents’ and grandparents’ generation who still actually go inside a bank…

Bedtime Stories for Entrepreneurs: Inspiring Stories from Clevelanders Who Found Success – Good Marketing, Inc., pp. 89-92; A COSE Publication © 2005.  

Crain’s Cleveland Business – crainscleveland.com Thursday March 23, 2006 Kid-centric circles By John Booth Crain’s Cleveland Business- crainscleveland.com Fresh off his 20th trip to the American International Toy Fair in New York, Sid Good headed off to warmer climes: He was the featured speaker at last week’s National Sports Card Trade Conference and Show in Honolulu. Mr. Good, president of Cleveland’s Good Marketing, which promotes and develops toys and other kid-themed…

The Plain Dealer Monday, March 06, 2006 Business Bookshelf By Janet H. Cho The Plain Dealer- cleveland.com Name: Bruce Good Title: Vice President, Good Marketing Inc., a Cleveland firm that develops products, services and brands primarily in the kids’ market. What he’s reading: “One Fish, Two Fish, Red Fish, Blue Fish,” by Dr. Seuss. $7.99, published by Random House Books for Young Readers. Why: “Our 5-year-old son is able to read out loud this wonderful rhyming…